NASDAQ$CRCT
Cricut Inc · Q4 2025 earnings
Q4 2025 earnings · · After market close · Investor relations
Briefing
Cricut reported Q4 2025 revenue of $203.6M with net income of $7.8M and diluted EPS of $0.04.
Fourth-quarter revenue declined 3% to $203.6 million while platform revenue grew 6% to $83.9 million. Net income was $7.8 million (3.8% margin) versus $11.9 million a year ago; diluted EPS was $0.04. Full-year revenue was $708.8 million with net income of $76.7 million (+22%) and $200 million operating cash flow. Paid subscribers exceeded 3.09 million (+4%).
- Q4 revenue $203.6M (-3%); platform revenue +6%.
- FY25 net income $76.7M (+22%); FCF $200M.
- Paid subscribers 3.09M; platform ARPU $55.77 (+5%).
- Gross margin 47.4% in Q4; international revenue 28% of mix.
- New machines and DTF service launched in 2026.
Headline financials
Revenue & EPS history
Cricut · Revenue · Quarterly
$204M
Revenue by segment
Cricut · $49.5M total across 1 segment · Q3 2023
- Platform$49.5M-5.5%100.0%
Forward guidance
Management expects quarterly profitability and positive operating cash flow in 2026 while investing in product-led growth; $41.3M remains on the buyback authorization.
Tailwinds
- Full-year profitability and cash generation.
- Subscriber and platform ARPU growth.
- Debt-free balance sheet with $276M cash.
Headwinds
- Q4 and FY25 revenue flat to down.
- Product revenue -8% in Q4.
- Engaged users down 3% YoY.
Historical earnings impact
How earnings announcements have historically affected this stock's price.
Avg. return before/after earnings
Based on 20 quarterly earnings reports · overlaid with Q4 2025
+2.2%
Avg return
Earnings day
+0.8%
Avg return
5 days after
+8.5%
Avg return
30 days after
52%
13 / 25 earnings
Positive
+46.9%
Q1 2024
Best reaction
-21.2%
Q3 2021
Worst reaction
| Quarter | Report date | Reaction (Day 0) | +5 days | +30 days |
|---|---|---|---|---|
| Q1 2026 | +1.4% | +3.4% | -1.0% | |
| Q4 2025 | +4.6% | -5.3% | -7.4% | |
| Q3 2025 | -5.2% | -4.6% | -0.8% | |
| Q1 2025 | +20.2% | +23.3% | +26.6% | |
| Q4 2024 | +4.2% | +3.8% | -6.4% | |
| Q3 2024 | -12.6% | -9.4% | -12.4% | |
| Q2 2024 | +11.1% | +12.5% | +4.0% | |
| Q1 2024 | +46.9% | +27.3% | +21.7% | |
| Q4 2023 | -3.1% | -1.5% | +0.8% | |
| Q3 2023 | -9.2% | -10.4% | -18.5% | |
| Q2 2023 | +6.3% | +2.3% | -5.9% | |
| Q1 2023 | -9.2% | -18.3% | +39.0% | |
| Q4 2022 | +10.3% | +7.5% | +20.5% | |
| Q3 2022 | +12.3% | +16.8% | +11.3% | |
| Q2 2022 | -2.5% | -1.5% | +5.1% | |
| Q1 2022 | -15.1% | -12.2% | -33.6% | |
| Q4 2019 | -21.1% | -25.4% | -3.7% | |
| Q4 2021 | -17.1% | -23.6% | -4.3% | |
| Q3 2020 | +8.7% | +9.9% | +0.8% | |
| Q3 2021 | -21.2% | -14.3% | -20.6% | |
| Q2 2020 | -18.4% | -22.8% | +1.2% | |
| Q2 2021 | -15.5% | -19.0% | +4.5% | |
| Q1 2020 | +26.0% | +27.5% | +64.2% | |
| Q4 2020 | +26.0% | +27.5% | +64.2% | |
| Q1 2021 | +26.0% | +27.5% | +64.2% | |
| Q3 2019 | — | — | — |
Discussion
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