NASDAQ$CRCT

Cricut Inc · Q3 2024 earnings

Q3 2024 earnings · · Investor relations

Briefing

Cricut's Q3 2024 performance reflected a decrease in revenue but an increase in paid subscribers.

Cricut reported a 4% decrease in revenue compared to Q3 2023, with total revenue reaching $167.9 million. Despite the revenue decline, the company increased its paid subscribers by 5% year-over-year, exceeding 2.8 million. Cricut maintained profitability for the 23rd consecutive quarter, reporting a net income of $11.5 million.

  • Revenue decreased by 4% year-over-year to $167.9 million.
  • Paid subscribers increased by 5% year-over-year, exceeding 2.8 million.
  • Platform revenue was slightly up compared to Q3 2023.
  • International revenue increased by 2% year-over-year and accounted for 23% of total revenue.

Headline financials

Total Revenue

$168M

Previous: $175M-4.0%
EPS (adj)

$0.05

Previous: $0.08-37.5%
Capital Expenditures

-$4.48M

Previous: -$6.12M+26.8%
Free Cash Flow

$11.5M

Previous: $17.2M-33.3%
Net Income

$11.5M

Previous: $17.2M-33.3%
Operating Income

$10.6M

Previous: $23.7M-55.3%
Gross Profit

$77.4M

Previous: $81.9M-5.6%
Cash & Equivalents

$142M

Previous: $72.6M+96.2%
Total Assets

$664M

Previous: $719M-7.7%
Stock-Based Comp

$11.9M

Previous: $12.5M-4.8%

Revenue & EPS history

Cricut · Revenue · Quarterly

$168M

Q3 2024-4%vs Q3 2023
Beat estimate in 5 of 15 quarters(33%)
ActualEstimate

Revenue by segment

Cricut · $49.5M total across 1 segment · Q3 2023

  • Platform
    $49.5M-5.5%

Forward guidance

Cricut anticipates incremental operating margin improvement for the full year and reaffirmed its commitment to long-term operating margin targets of 15-19%.

Historical earnings impact

How earnings announcements have historically affected this stock's price.

Avg. return before/after earnings

Based on 20 quarterly earnings reports · overlaid with Q3 2024

Historical avgQ3 2024

+2.2%

Avg return

Earnings day

+0.8%

Avg return

5 days after

+8.5%

Avg return

30 days after

52%

13 / 25 earnings

Positive

+46.9%

Q1 2024

Best reaction

-21.2%

Q3 2021

Worst reaction

Earnings price reactions
QuarterReport dateReaction (Day 0)+5 days+30 days
Q1 2026+1.4%+3.4%-1.0%
Q4 2025+4.6%-5.3%-7.4%
Q3 2025-5.2%-4.6%-0.8%
Q1 2025+20.2%+23.3%+26.6%
Q4 2024+4.2%+3.8%-6.4%
Q3 2024-12.6%-9.4%-12.4%
Q2 2024+11.1%+12.5%+4.0%
Q1 2024+46.9%+27.3%+21.7%
Q4 2023-3.1%-1.5%+0.8%
Q3 2023-9.2%-10.4%-18.5%
Q2 2023+6.3%+2.3%-5.9%
Q1 2023-9.2%-18.3%+39.0%
Q4 2022+10.3%+7.5%+20.5%
Q3 2022+12.3%+16.8%+11.3%
Q2 2022-2.5%-1.5%+5.1%
Q1 2022-15.1%-12.2%-33.6%
Q4 2019-21.1%-25.4%-3.7%
Q4 2021-17.1%-23.6%-4.3%
Q3 2020+8.7%+9.9%+0.8%
Q3 2021-21.2%-14.3%-20.6%
Q2 2020-18.4%-22.8%+1.2%
Q2 2021-15.5%-19.0%+4.5%
Q1 2020+26.0%+27.5%+64.2%
Q4 2020+26.0%+27.5%+64.2%
Q1 2021+26.0%+27.5%+64.2%
Q3 2019

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