NASDAQ$CRCT

Cricut Inc · Q3 2021 earnings

Q3 2021 earnings · · Investor relations

Briefing

Cricut's Q3 2021 performance was marked by revenue growth and continued user engagement.

Cricut, Inc. reported a 24.4% increase in revenue compared to Q3 2020, reaching $260.1 million. The company's user base grew significantly, and it maintained profitability for the eleventh consecutive quarter, with a net income of $30.0 million.

  • Revenue increased by 24.4% compared to Q3 2020.
  • Total users grew by 55.7% year-over-year, reaching over 5.7 million.
  • Paid subscribers increased by 55.8% over Q3 2020, exceeding 1.8 million.
  • Net income was $30.0 million, representing 11.5% of revenue.

Headline financials

Total Revenue

$260M

Previous: $209M+24.4%
EPS (adj)

$0.13

Previous: $0.22-40.9%
Paid Subscribers

1.8M

Previous: 1.2M+55.8%
Gross Margin

39.2%

Previous: 42.8%-8.4%
International Revenue Share

12.0%

Previous: 7.1%+69.0%
Free Cash Flow

$30M

No prior period
Net Income

$30M

Previous: $45.2M-33.6%
Operating Income

$37.7M

Previous: $57.7M-34.6%
Gross Profit

$102M

Previous: $89.6M+14.0%
Cash & Equivalents

$224M

Previous: $67.5M+231.8%
Total Assets

$981M

No prior period
Stock-Based Comp

$8.15M

Previous: $2.19M+272.5%

Revenue & EPS history

Cricut · Revenue · Quarterly

$260M

Q3 2021+24.4%vs Q3 2020
Beat estimate in 4 of 10 quarters(40%)
ActualEstimate

Revenue by segment

Cricut · $207M total across 2 segments · Q3 2021

  • Products
    $104M+2.0%
  • Platform
    $103M+35.7%

Forward guidance

Cricut entered Q4 with a strong inventory position for servicing holiday demand in Connected Machines and Accessories and Materials products and expect to carry higher onshore inventory levels into 2022.

Tailwinds

  • Strong inventory position for servicing holiday demand.
  • Proactive measures taken to mitigate expected supply chain risks.
  • Accelerated purchase of certain key components, including microchips.
  • Positioned onshore inventory to mitigate shipping delays.
  • Expect to carry higher onshore inventory levels into 2022.

Historical earnings impact

How earnings announcements have historically affected this stock's price.

Avg. return before/after earnings

Based on 20 quarterly earnings reports · overlaid with Q3 2021

Historical avgQ3 2021

+2.2%

Avg return

Earnings day

+0.8%

Avg return

5 days after

+8.5%

Avg return

30 days after

52%

13 / 25 earnings

Positive

+46.9%

Q1 2024

Best reaction

-21.2%

Q3 2021

Worst reaction

Earnings price reactions
QuarterReport dateReaction (Day 0)+5 days+30 days
Q1 2026+1.4%+3.4%-1.0%
Q4 2025+4.6%-5.3%-7.4%
Q3 2025-5.2%-4.6%-0.8%
Q1 2025+20.2%+23.3%+26.6%
Q4 2024+4.2%+3.8%-6.4%
Q3 2024-12.6%-9.4%-12.4%
Q2 2024+11.1%+12.5%+4.0%
Q1 2024+46.9%+27.3%+21.7%
Q4 2023-3.1%-1.5%+0.8%
Q3 2023-9.2%-10.4%-18.5%
Q2 2023+6.3%+2.3%-5.9%
Q1 2023-9.2%-18.3%+39.0%
Q4 2022+10.3%+7.5%+20.5%
Q3 2022+12.3%+16.8%+11.3%
Q2 2022-2.5%-1.5%+5.1%
Q1 2022-15.1%-12.2%-33.6%
Q4 2019-21.1%-25.4%-3.7%
Q4 2021-17.1%-23.6%-4.3%
Q3 2020+8.7%+9.9%+0.8%
Q3 2021-21.2%-14.3%-20.6%
Q2 2020-18.4%-22.8%+1.2%
Q2 2021-15.5%-19.0%+4.5%
Q1 2020+26.0%+27.5%+64.2%
Q4 2020+26.0%+27.5%+64.2%
Q1 2021+26.0%+27.5%+64.2%
Q3 2019

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