NYSE$AKA
a.k.a. Brands Holding · Q2 2025 earnings
Q2 2025 earnings · · After market close · Investor relations
Briefing
a.k.a. Brands Holding reported Q2 2025 net sales of $160.5 million, up 8% year-over-year.
Net sales grew 8% to $160.5 million driven by a 7% increase in orders, primarily from U.S. demand. Gross margin held steady at 58% despite higher tariffs, while the company posted a net loss of $3.6 million. Active customers reached 4.13 million with average order value stable at $78.
- Q2 net sales rose 8% year-over-year to $160.5 million on higher order volume.
- Gross margin remained flat at 58% as full-price selling offset tariff increases.
- U.S. sales grew strongly while Australia/New Zealand sales were flat.
- Adjusted EBITDA was $7.5 million, representing a 5% margin.
Headline financials
Revenue & EPS history
a.k.a. Brands · Revenue · Quarterly
$161M
Historical earnings impact
How earnings announcements have historically affected this stock's price.
Avg. return before/after earnings
Based on 18 quarterly earnings reports
-1.7%
Avg return
Earnings day
-0.5%
Avg return
5 days after
-3.8%
Avg return
30 days after
57%
13 / 23 earnings
Positive
+59.5%
Q1 2025
Best reaction
-38.4%
Q4 2022
Worst reaction
| Quarter | Report date | Reaction (Day 0) | +5 days | +30 days |
|---|---|---|---|---|
| Q2 2025 | — | — | — | |
| Q1 2026 | +2.5% | -7.6% | -19.0% | |
| Q4 2025 | -4.5% | -3.9% | +1.8% | |
| Q3 2025 | +3.3% | -1.3% | -16.0% | |
| Q1 2025 | +59.5% | +55.3% | +38.9% | |
| Q4 2024 | -13.0% | -19.5% | -10.7% | |
| Q3 2024 | -0.1% | -14.9% | -17.3% | |
| Q2 2024 | +8.5% | +19.0% | +38.5% | |
| Q1 2024 | +23.5% | +53.1% | -4.5% | |
| Q4 2023 | -14.3% | -26.1% | -19.8% | |
| Q3 2023 | -21.3% | -20.3% | +30.0% | |
| Q2 2023 | -21.7% | -30.4% | -6.2% | |
| Q1 2023 | +10.6% | +6.7% | +34.2% | |
| Q4 2022 | -38.4% | -45.4% | -68.8% | |
| Q3 2022 | +17.3% | +27.6% | +5.8% | |
| Q2 2022 | +4.1% | +19.5% | +9.7% | |
| Q1 2022 | -5.6% | +9.8% | +14.5% | |
| Q4 2019 | -32.1% | -43.6% | -41.3% | |
| Q4 2021 | -32.1% | -43.6% | -41.3% | |
| Q3 2020 | +3.1% | +10.8% | -3.1% | |
| Q2 2021 | +3.1% | +10.8% | -3.1% | |
| Q4 2020 | +3.1% | +10.8% | -3.1% | |
| Q3 2021 | +3.1% | +10.8% | -3.1% | |
| Q1 2021 | +3.1% | +10.8% | -3.1% | |
| Q2 2020 | — | — | — | |
| Q1 2020 | — | — | — |
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