NASDAQ$AAPL
Apple · Q2 2020 earnings
Q2 2020 earnings · · Investor relations
Briefing
Apple's revenue grew, driven by Services and Wearables.
Apple reported financial results for its fiscal 2020 second quarter ended March 28, 2020. The Company posted quarterly revenue of $58.3 billion, an increase of 1 percent from the year-ago quarter, and quarterly earnings per diluted share of $2.55, up 4 percent.
- Apple's revenue grew for the quarter, driven by an all-time record in Services and a quarterly record for Wearables.
- International sales accounted for 62 percent of the quarter’s revenue.
- Operating cash flow of $13.3 billion was generated during the quarter.
- The board of directors has authorized an increase of $50 billion to the existing share repurchase program.
Headline financials
Revenue & EPS history
Apple · Revenue · Quarterly
$58.3B
Revenue by segment
Apple · $111B total across 5 segments · Q2 2026
- Americas$45.1B—40.6%
- Europe$28.1B—25.2%
- Greater China$20.5B—18.4%
- Rest of Asia Pacific$9.14B—8.2%
- Japan$8.4B—7.6%
Forward guidance
This press release contains forward-looking statements, within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements include without limitation those about the Company’s expectations regarding the impact of the COVID-19 pandemic; anticipated revenue, gross margin, operating expenses, other income/(expense), and tax rate; and plans for return of capital.
Historical earnings impact
How earnings announcements have historically affected this stock's price.
Avg. return before/after earnings
Based on 20 quarterly earnings reports · overlaid with Q2 2020
+1.2%
Avg return
Earnings day
+2.0%
Avg return
5 days after
+3.7%
Avg return
30 days after
63%
46 / 73 earnings
Positive
+11.8%
Q3 2020
Best reaction
-10.8%
Q1 2013
Worst reaction
| Quarter | Report date | Reaction (Day 0) | +5 days | +30 days |
|---|---|---|---|---|
| Q2 2026 | +5.4% | +6.0% | +15.0% | |
| Q1 2026 | -0.5% | +7.1% | +2.3% | |
| Q4 2025 | -4.9% | -0.5% | +2.7% | |
| Q3 2025 | -3.8% | +2.7% | +11.8% | |
| Q2 2025 | -3.8% | -8.0% | -5.8% | |
| Q1 2025 | -0.7% | -2.2% | +1.8% | |
| Q4 2024 | -3.1% | -2.9% | +3.1% | |
| Q3 2024 | -1.0% | -6.7% | +3.1% | |
| Q2 2024 | +8.3% | +7.7% | +13.6% | |
| Q1 2024 | +0.8% | +2.7% | -2.6% | |
| Q4 2023 | +1.5% | +4.5% | +9.9% | |
| Q3 2023 | -5.5% | -6.6% | -1.6% | |
| Q2 2023 | +3.7% | +2.6% | +8.1% | |
| Q1 2023 | +6.2% | +6.3% | +3.9% | |
| Q4 2022 | +4.3% | +0.9% | -0.8% | |
| Q3 2022 | +3.6% | +2.1% | +4.4% | |
| Q2 2022 | +0.7% | +1.9% | -4.4% | |
| Q1 2022 | +6.7% | +9.3% | +3.2% | |
| Q4 2021 | +0.6% | +0.8% | +5.3% | |
| Q3 2021 | -2.7% | -2.1% | -1.0% | |
| Q2 2021 | -0.7% | -1.4% | -7.3% | |
| Q1 2021 | -4.2% | -6.3% | -15.3% | |
| Q4 2020 | -2.1% | -0.7% | +4.8% | |
| Q3 2020 | +11.8% | +15.4% | +31.3% | |
| Q2 2020 | +0.5% | +3.4% | +10.5% | |
| Q1 2020 | +5.0% | +0.2% | -11.5% | |
| Q4 2019 | +2.3% | +5.8% | +9.8% | |
| Q3 2019 | +1.6% | -2.7% | -0.3% | |
| Q2 2019 | +2.9% | +3.5% | -12.9% | |
| Q1 2019 | +5.7% | +6.5% | +10.8% | |
| Q4 2018 | -5.2% | -6.9% | -18.4% | |
| Q3 2018 | +6.1% | +9.5% | +18.5% | |
| Q2 2018 | +6.8% | +11.2% | +13.1% | |
| Q1 2018 | -4.1% | -2.6% | +5.2% | |
| Q4 2017 | +3.4% | +4.7% | +2.5% | |
| Q3 2017 | +5.6% | +5.2% | +10.3% | |
| Q2 2017 | +0.3% | +1.6% | +4.5% | |
| Q1 2017 | +5.9% | +6.1% | +14.2% | |
| Q4 2016 | -1.7% | -3.3% | -5.5% | |
| Q3 2016 | +5.8% | +7.1% | +10.5% | |
| Q2 2016 | -6.9% | — | — | |
| Q1 2016 | -6.0% | — | — | |
| Q4 2015 | +3.5% | — | — | |
| Q3 2015 | -5.2% | — | — | |
| Q2 2015 | +0.2% | — | — | |
| Q1 2015 | +1.9% | — | — | |
| Q4 2014 | +4.9% | — | — | |
| Q3 2014 | +3.5% | — | — | |
| Q2 2014 | +6.8% | — | — | |
| Q1 2014 | -7.2% | — | — | |
| Q4 2013 | -1.8% | — | — | |
| Q3 2013 | +3.3% | — | — | |
| Q2 2013 | +1.7% | — | — | |
| Q1 2013 | -10.8% | — | — | |
| Q4 2012 | -2.1% | — | — | |
| Q3 2012 | -4.8% | — | — | |
| Q2 2012 | +6.7% | — | — | |
| Q1 2012 | +4.5% | — | — | |
| Q4 2011 | +1.7% | — | — | |
| Q3 2011 | +2.7% | — | — | |
| Q2 2011 | +3.1% | — | — | |
| Q1 2011 | -2.4% | — | — | |
| Q4 2010 | -0.9% | — | — | |
| Q3 2010 | +2.8% | — | — | |
| Q2 2010 | +8.9% | — | — | |
| Q1 2009 | +4.1% | — | — | |
| Q1 2010 | +4.1% | — | — | |
| Q4 2007 | -5.0% | — | — | |
| Q4 2009 | -5.0% | — | — | |
| Q3 2009 | +4.3% | — | — | |
| Q3 2008 | +4.3% | — | — | |
| Q4 2008 | +4.3% | — | — | |
| Q2 2009 | +4.3% | — | — |
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