NYSE$VIPS

Vipshop Holdings Ltd-ADR · Q3 2025 earnings

Q3 2025 earnings · · Before market open · Investor relations

Briefing

Vipshop regained growth with Q3 revenue up 3.4% and net income rising 16.8%

Vipshop Holdings reported third quarter 2025 total net revenues of RMB21.4 billion, up 3.4% year over year, as GMV increased 7.5% to RMB43.1 billion. Net income attributable to shareholders rose 16.8% to RMB1.2 billion while non-GAAP net income grew 14.6% to RMB1.5 billion. Active customers increased 1.3% to 40.1 million and total orders rose 1.5% to 166.4 million. Gross margin was 23.0% versus 24.0% a year ago, and operating margin was 5.9%. The company generated RMB1.7 billion in operating cash flow during the quarter and held RMB25.1 billion in cash and restricted cash plus RMB5.9 billion in short-term investments.

  • Q3 net revenues grew 3.4% to RMB21.4 billion; GMV increased 7.5% to RMB43.1 billion.
  • Net income attributable to shareholders rose 16.8% to RMB1.2 billion; non-GAAP net income up 14.6% to RMB1.5 billion.
  • Active customers reached 40.1 million (+1.3%) with 166.4 million orders (+1.5%).
  • Diluted EPS was RMB12.10 per ordinary share (RMB2.42 per ADS); non-GAAP diluted EPS was RMB14.90 per share.
  • Q4 revenue guidance of RMB33.2–34.9 billion implies 0–5% YoY growth; company repurchased US$24.6 million of ADSs in Q3.

Headline financials

Total Revenue

¥21.4B

Previous: ¥2.95B+625.3%
EPS (adj)

¥14.90

Previous: ¥0.35+4157.1%
Total Orders

166.4M

No prior period
Gross Merchandise Value

¥43.1B

No prior period
Non-GAAP Net Income

¥1.5B

No prior period
Short-Term Investments

¥5.9B

No prior period
Active Customers

40.1M

No prior period
Free Cash Flow

¥1.36B

No prior period
Net Income

¥1.22B

No prior period
Operating Income

¥1.26B

No prior period
Gross Profit

¥4.91B

No prior period
Cash & Equivalents

¥2.51B

No prior period

Revenue & EPS history

Vipshop · Revenue · Quarterly

¥21.4B

Q3 2025+625.3%vs Q3 2024
Beat estimate in 10 of 15 quarters(67%)
ActualEstimate

Revenue by segment

Vipshop · ¥21.4B total across 2 segments · Q3 2025

  • Product revenues
    ¥19.4B
  • Other revenues
    ¥2.01B

Forward guidance

For Q4 2025, Vipshop expects total net revenues between RMB33.2 billion and RMB34.9 billion, representing approximately 0% to 5% year-over-year growth.

Tailwinds

  • Double-digit growth in Super VIP members and broad-based category strength
  • Strong bottom-line expansion with net margin rising to 5.7%

Headwinds

  • Gross margin compressed to 23.0% from 24.0% in the prior-year quarter
  • Fulfillment expenses rose to 8.7% of revenue as logistics investment increased

Historical earnings impact

How earnings announcements have historically affected this stock's price.

Avg. return before/after earnings

Based on 18 quarterly earnings reports · overlaid with Q3 2025

Historical avgQ3 2025

-0.8%

Avg return

Earnings day

-0.8%

Avg return

5 days after

+0.6%

Avg return

30 days after

46%

26 / 57 earnings

Positive

+28.9%

Q4 2013

Best reaction

-24.5%

Q2 2020

Worst reaction

Earnings price reactions
QuarterReport dateReaction (Day 0)+5 days+30 days
Q1 2026+1.9%
Q4 2025+2.1%-2.4%-7.5%
Q3 2025-7.0%-0.9%-1.6%
Q2 2025+5.9%+1.5%+11.2%
Q1 2025-7.1%-7.2%-4.8%
Q4 2024+1.4%+9.2%+12.1%
Q3 2024-2.4%-4.6%-3.8%
Q1 2024-3.3%-3.1%-13.1%
Q4 2023+11.0%+3.5%-4.6%
Q3 2023+10.3%+8.5%+15.6%
Q2 2023-2.6%-1.4%-9.5%
Q1 2023+0.6%+1.3%+14.4%
Q4 2022-0.2%+9.7%+10.8%
Q3 2022+9.1%+8.5%+52.1%
Q2 2022+12.1%+9.0%-2.2%
Q1 2022+3.0%-6.9%+25.9%
Q4 2021-9.7%-11.9%-5.5%
Q3 2021-17.9%-21.1%-32.1%
Q2 2021-10.3%-4.4%-12.3%
Q1 2021-10.5%-5.1%-23.4%
Q4 2020+3.2%+8.1%-13.7%
Q3 2020+5.9%+5.6%+13.0%
Q2 2020-24.5%-28.1%-30.4%
Q1 2020-1.3%+7.3%+22.8%
Q4 2019+25.8%+28.2%+7.5%
Q3 2019+0.2%+1.6%+13.4%
Q2 2019+9.6%+26.8%+47.3%
Q1 2019-2.1%-0.1%+4.7%
Q4 2018-9.4%-2.0%+0.0%
Q3 2018+8.0%+8.8%+1.3%
Q2 2018-17.4%-21.8%-33.8%
Q1 2018-20.1%-20.3%-25.5%
Q4 2017+14.0%+18.0%+18.1%
Q3 2017-16.0%-16.8%+22.9%
Q2 2017-8.7%-17.0%-10.2%
Q1 2017-7.7%-10.3%-19.7%
Q4 2016+7.2%+7.2%+13.2%
Q3 2016-11.7%-11.7%-16.8%
Q2 2016+3.5%+3.0%-13.1%
Q1 2016-13.1%
Q4 2015-8.6%
Q3 2015+15.3%
Q2 2015-13.3%
Q1 2015-2.2%
Q4 2014+15.2%
Q3 2014-6.5%
Q2 2014-1.0%
Q1 2014+12.3%
Q4 2013+28.9%
Q3 2013+12.8%
Q2 2013-12.8%
Q1 2013+0.6%
Q4 2010-5.0%
Q4 2011-5.0%
Q4 2012+4.3%
Q3 2012-0.2%
Q2 2012-10.6%
Q3 2011
Q2 2011
Q1 2011

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