NYSE$ELF

elf Beauty Inc · Q2 2025 earnings

Q2 2025 earnings · · Investor relations

Briefing

Delivered 40% net sales growth and gained 195 basis points of U.S. market share.

e.l.f. Beauty reported a strong Q2 with a 40% increase in net sales, driven by significant market share gains in the U.S. and international growth. The company's 23rd consecutive quarter of net sales growth and market share gains.

  • Net sales increased by 40% to $301.1 million.
  • Gross margin increased approximately 40 basis points to 71%.
  • GAAP diluted earnings per share were $0.33, while adjusted diluted earnings per share were $0.77.
  • The company raises fiscal 2025 outlook.

Headline financials

Total Revenue

$301M

Previous: $216M+39.7%
EPS

$0.33

Previous: $0.82-59.8%
Gross Margin

70.7%

No prior period
Capital Expenditures

-$2.41M

Previous: -$1.47M-64.4%
Free Cash Flow

$16.6M

Previous: $31.8M-47.8%
Net Income

$19M

Previous: $33.3M-42.8%
Operating Income

$27.9M

Previous: $40.2M-30.5%
Gross Profit

$214M

Previous: $152M+40.5%
Cash & Equivalents

$96.8M

Previous: $168M-42.3%
Total Assets

$1.24B

Previous: $747M+65.6%
Stock-Based Comp

$21.6M

Previous: $11.2M+93.0%

Revenue & EPS history

e.l.f. · Revenue · Quarterly

$301M

Q2 2025+39.7%vs Q2 2024
Beat estimate in 9 of 15 quarters(60%)
ActualEstimate

Forward guidance

The company updated its fiscal 2025 outlook, reflecting an expected 28-30% year-over-year increase in net sales.

Tailwinds

  • Net sales are expected to increase by 28-30% year-over-year.
  • Net sales are expected to be $1,315-1,335 million.
  • Adjusted EBITDA is expected to be $304-308 million.
  • Adjusted effective tax rate is expected to be 19-20%.
  • Adjusted net income is expected to be $205-208 million.

Historical earnings impact

How earnings announcements have historically affected this stock's price.

Avg. return before/after earnings

Based on 19 quarterly earnings reports · overlaid with Q2 2025

Historical avgQ2 2025

+1.0%

Avg return

Earnings day

+2.3%

Avg return

5 days after

+6.7%

Avg return

30 days after

59%

27 / 46 earnings

Positive

+23.7%

Q4 2025

Best reaction

-34.8%

Q2 2026

Worst reaction

Earnings price reactions
QuarterReport dateReaction (Day 0)+5 days+30 days
Q4 2026+4.8%+6.8%+26.8%
Q3 2026-9.2%-13.4%-2.6%
Q2 2026-34.8%-33.8%-30.9%
Q1 2026-9.4%+5.8%+21.4%
Q4 2025+23.7%+26.8%+39.6%
Q3 2025-19.6%-15.2%-20.1%
Q2 2025+8.3%+25.2%+30.3%
Q1 2025-11.5%-18.2%-32.5%
Q4 2024+16.2%+20.4%+29.5%
Q3 2024-2.9%+2.8%+23.7%
Q2 2024+5.8%+9.8%+32.2%
Q1 2024+14.1%+9.8%+18.8%
Q4 2023+22.5%+19.1%+27.6%
Q3 2023+16.9%+19.3%+30.7%
Q2 2023+10.0%+14.7%+26.5%
Q1 2023+6.2%+9.3%+12.5%
Q4 2022+17.0%+23.4%+34.6%
Q3 2022-4.2%-5.3%-15.6%
Q2 2022-8.2%-5.9%-8.4%
Q1 2022+4.3%+4.0%+7.2%
Q4 2021+0.1%-1.8%-1.8%
Q3 2021+2.1%+3.0%+13.8%
Q2 2021-6.5%-0.2%+7.6%
Q1 2021+13.1%+10.3%+5.1%
Q4 2020+18.6%+17.3%+28.0%
Q3 2020+10.5%+10.7%-8.6%
Q2 2020-0.5%-3.3%-12.1%
Q1 2020+3.8%-0.1%+5.1%
Q1 2019-6.3%-3.9%-2.7%
Q4 2018-22.8%-15.9%+13.1%
Q3 2018+21.7%+19.7%+7.0%
Q2 2018-31.8%-25.4%-6.3%
Q1 2018-4.6%-4.0%-4.3%
Q4 2017-13.6%-14.7%-9.2%
Q3 2017-8.3%-4.9%+5.8%
Q2 2017-3.1%-0.2%-20.7%
Q1 2016-7.0%-9.7%-5.9%
Q1 2017-3.7%-10.4%-9.3%
Q4 2014+0.8%+0.8%+6.2%
Q2 2016+0.8%+0.8%+6.2%
Q2 2015+0.8%+0.8%+6.2%
Q1 2015+0.8%+0.8%+6.2%
Q4 2016+9.6%+4.8%+4.6%
Q3 2015+7.4%+8.9%+8.0%
Q4 2015+7.4%+8.9%+8.0%
Q3 2016+7.4%+8.9%+8.0%

Discussion

Share your read of this quarter. Sign-in carries your eToro identity.

Join the conversation

Sign in with eToro to post your read of this quarter and vote on others'.

Sign in with eToro